The SourceKnowledge dashboard allows you to view all conversions and various key metrics in one simple interface. In one login, you are prompted to an at a glance summary of your campaign in real time which includes a spend overview and overall conversions, cost per acquisition (CPA), spend, impressions, effective cost per impression (eCPM), clicks, clickthrough rate (CTR) and their status. You can also view all this information within several different timeframes (today, yesterday, last 7 days, last 30 days, this month, last month, all time as well as custom date ranges). These timelines and metrics will be found throughout the entire reporting dashboard.
In the SourceKnowledge sidebar, you will be able to toggle from “summary” to more in depth reporting options. Your reporting options that are categorized by:
- Order ID
- Path to Conversion
- Additional Insights